AI Insights · Timothy · July 2025
Top 5 Social Apps Performance in Egypt Q2 2025
Explore the performance trends of the top 5 social apps in Egypt during Q2 2025, including downloads, revenue, and active users.
In the second quarter of 2025, the top social apps in Egypt showcased varied performance metrics across downloads, revenue, and active users. Here's a closer look at the trends from Sensor Tower data.
TikTok - Videos, Shop & LIVE maintained a robust presence with weekly downloads peaking at approximately 547K in early April and closing the quarter with a surge to 509K. Revenue experienced fluctuations, reaching a high of around $125K in the first week of June. Active users demonstrated a steady increase from 33M to nearly 33M by the end of June.
Facebook showed consistent weekly revenue growth, ending the quarter at approximately $11K. Downloads varied, with a notable peak of 298K in mid-May. The app's active user base remained strong, hovering around 57M throughout the quarter.
Instagram experienced a gradual decline in weekly downloads, starting at 246K and dropping to 195K by the end of June. Revenue peaked at $9.7K in late April, while active users fluctuated around 26M, showing slight variations.
Tango- Live Stream, Video Chat had a mixed quarter with revenue peaking at $3.8K in the last week of June. Downloads saw a significant dip mid-quarter but rebounded to 22K by the end. Active users initially dropped but later stabilized around 279K.
SUGO：Voice Chat Party exhibited a steady increase in revenue, reaching $14.6K by the quarter's end. Downloads remained relatively stable, averaging around 50K weekly. Active users saw fluctuations, ending the quarter with growth to approximately 137K.
For more detailed insights and analysis, visit Sensor Tower's comprehensive platform.
